Setting Up Whitelabeling

When emailing your students it's always best to have the messages originate from your institution's domain. Merit's whitelabeling feature allows you to select a from-address that matches your school's email domain. This improves deliverability and helps ensure that your emails to students are not flagged as SPAM.  

To activate whitelabeling, follow these steps:

 

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Choose a Subdomain 

Your IT department will be able to provide you with an unused subdomain that we can use for this white-label setup. We suggest using something like merit.YOURDOMAIN.edu as it will most likely not be in use. 

 

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Add Your Subdomain to Merit

To set up whitelabeling, go to the Emails section under the Settings tab and enter your chosen subdomain into the Set-Up Email Whitelabeling box. Click Update when finished:

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Add CNAME Records to Your DNS Set-Up

After entering the subdomain, Merit will then generate three CNAME records that your IT team will need to add to your DNS set-up:

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Verify Your Whitelabeling Setup

When your IT team confirms that they have made added the CNAME records to your DNS setup, you'll want to go back into your account and click Verify Setup:

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You will be alerted if there are any errors in this process.

Please note Merit will automatically verify your whitelabeling setup every night. If at any time it fails verification, you'll hear from Merit's team, and your "from address" will default to meritpages.com until your whitelabeling is reverified.

 

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